I had an email yesterday from a fellow small business online marketing specialist with a question. He has some business owners saying that as they have a Google Maps entry they don’t see why they should bother to have a website as well. His question was what would I say in answer to them?
All small [...]
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Continue ReadingI recently completed a Camtasia video for a local directory owner to be uploaded to YouTube to promote his directory and give viewers some useful hints and tips about how to optimise your directory entries to make them as useful as possible to you in improving your local online web presence.
I thought you might be [...]
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Continue Reading15 ideas for content that you can create and add to your website to generate interest, provide useful information for your prospects and customers and to keep search engines happy!
1. Condense some useful information into something that is more readable, and easy to understand for your customers
2. Create an action checklist to enable [...]
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Continue ReadingThis is an abridged version of the free report that you can download by completing the sign up box to the right.
1. Regularly create and publish fresh, relevant content
Search engines love fresh, relevant content; in fact that is one of the top things that you can do to help you to improve your search engine [...]
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I saw Jo speak on Social Media and Internet strategy at a networking event, and was inspired to book an hour's consultation with her on my own web strategy. She certainly knows her stuff, and is highly personable, which makes working with her both valuable and enjoyable. I came away with some very practical insights into how to make my web presence across all platforms (website, Twitter, Linked In, Facebook) work for my business. I would certainly work with her again.
